“Does ‘Cultural Cringe’ make us hate our own Indian identities?”, Home Grown, April 25, 2024:
“More than the celebrities themselves, the interaction between the Indian Paparazzi and Gigi Hadid, Tom Holland, Zendaya and Nick Jonas at the Nita Mukesh Ambani Cultural Centre inauguration made waves on the internet.
For weeks all we saw was reel after reel of ‘Jhandeya’, ‘Gigi didi’, ‘Tomya” and ‘Nickwa’ circulating on Instagram. And while the comments were full of laughter, it was less celebratory and more embarrassing in tone, which opened up a discussion on ‘cultural cringe’.
Cultural cringe is a phenomenon where individuals or groups from a particular country or culture feel inadequate in comparison to other cultures, especially the West. In India, cultural cringe has been a pervasive issue for many years as an aftermath of colonialism. During the British Raj, our colonizers imposed their language, culture, and values on India and portrayed Indian culture and people as primitive and uncivilized. This mindset has continued to influence us even after independence, leading to a sense of inferiority about our identity…..”
Read the full article at Homegrown.co.in
