“Opinion | The Generation That Made Sustainability GoMainstream”, News 18, February 28, 2026
“This piece began, as many unexpectedly important conversations do, with a late-night discussion about what the next generation will have to build in order to stay relevant, especially in families that are still actively involved in running and growing multi-generational businesses.
As Gen Alpha begins to come of age, and Gen Beta grows up in a world already shaped by climate anxiety and environmental awareness, the expectation that they will have to build something equally consequential feels inevitable.
The question on the table was simple: which generation has contributed the most to society in terms of infrastructure…..”
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