“An AI-led ‘scrollworthy’ ‘Mahabharata’ for Indian Gen Z”, Economic Times, August 10, 2025:
“Marrying ancient stories of Bharat with the contemporary technologies of the world, is what Vijay Subramaniam, group CEO of Collective Artists Network, aims to do with his creation ‘Historyverse‘ beginning with “Mahabharata” tailored for social media consumption.
The adaptation is set to be Bharat’s first AI-led micro-drama comprising over 600 episodes, each lasting three to four minutes. This format is designed to resonate with the shorter attention spans typical of Gen Z and young millennials.
“For me, the real kick about the Historyverse is how do you marry technology, progress, creativity and formats, that’s the trifecta, I don’t think AI is the winner here, the fact that you can churn out stories at scale, at speed about the history of the country, AI is the enabler,” Subramaniam told PTI in an interview……”
Read the full article at EconomicTimes.com
